Oh yippee. Non sprung floors for school teams and constant advertising to go to worlds if you are an all star team. And if you dont go to worlds, you aren't worth spit. And dont forget to wear a Varsity uniform cuz if you dont, you wont make finals.
Their first competition better be solid or they will just follow OCF. A $35 Ontario is sweet but so early in the season is odd? Nationals for $65 is cheaper (obviously) then Cheer Evolution but CE are no spring chicken. They have been at this for awhile. While I realize Varsity is a big company in the states, Canada is different. Like I said, I think most teams/gyms may give them a shot but the leash will be short so to speak.